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CrossFit Gyms Meets Black Lives Matter

American Fighter Clothing | Short Sleeves, Long Sleeves, Tank Tops, Hoodies & Jackets, Bottoms, Accessories. Pro Keds

On Sunday, about 50 black owners of CrossFit affiliate studios joined a Zoom conference call with Greg Glassman, the chief executive of CrossFit. They represent a small percentage of the owners of the more than 14,000 gyms around the world that pay $3,000 a year to use that name.

Maillard Howell, 41, is an owner of Dean CrossFit Gym in Brooklyn. He had one question. “How many black people work at HQ?” he said.

Mr. Glassman said he wasn’t even sure, Mr. Howell said. He then asked an associate on the call, who also didn’t know.

“CrossFit, the method, has done amazing things for me and for many people, but the company, systemically, it’s very much flawed,” said Mr. Howell, who holds an M.B.A. and worked in the pharmaceutical industry for 11 years before opening his gym.

Mr. Glassman and his corporate team had hastily agreed to this call, as the corporate brand descended further into a crisis.

On Saturday, Mr. Glassman had responded to a tweet that said: “Racism and discrimination are critical public health issues that demand an urgent response.”

He tweeted in reply, “It’s Floyd-19.”

CrossFit, unlike many other brands, had not made great public shows of support to its black community on social media since the death of George Floyd in late May and the ensuing protests against police mistreatment of black people that have captivated the world. (The police officer charged with Mr. Floyd’s murder, Derek Chauvin, is expected to appear in court late this month.)

Mr. Glassman’s tweet was his first public statement on the topic. Just the day before, the brand’s Facebook page had published a conversation starter about serving its black community better, though it did not mention Mr. Floyd or Black Lives Matter.

On social media, Mr. Glassman’s tweet drew a swift response. “Thank you for letting your Black athletes know exactly how little you care about them,” one tweet said. “How to kill your brand in three words or less,” another read. Some supportive voices emerged, too: “Trump will support you!! Hes totally into CrossFit! I see his gatherings! So many CrossFitters there!”

More than 24 hours after his initial tweet — and several hours after the call with the black owners — CrossFit issued a statement with an apology it attributed to Mr. Glassman. “I made a mistake by the words I chose yesterday,” he said. “My heart is deeply saddened by the pain it has caused. It was a mistake, not racist but a mistake.” (Neither Mr. Glassman nor a CrossFit representative responded to a request for comment.)

The apology did not prevent associates from breaking ties with CrossFit. “From a monetary standpoint, it will cost CrossFit millions, in royalties, in its Reebok deal, in licensing fees, in sponsorships,” said Justin LoFranco, the creator of Morning Chalk Up, a newsletter about CrossFit. “You’re going to be hard-pressed to find a company that says, ‘Yes, I want to put my name on the CrossFit Games right now.’”

But the real damage was more profound, Mr. LoFranco said, affecting the community spirit of individual CrossFit gyms. “It does trend white but it is still a big tent,” he said. “There are gay people, straight people, black, white, too fat, too skinny, people who say, ‘I’m looking for a better version of me,’ and they find it there.” The fitness system is based on military training exercises and attracts a large number of veterans, including those who have been injured, have paraplegia, or who have lost limbs.

Mr. LoFranco posted a survey to the Morning Chalk Up Instagram account, asking affiliate studios how they felt about Mr. Glassman’s leadership. By Monday afternoon, more than 500 said they would discontinue their affiliation with the CrossFit brand.

Reebok, the official CrossFit outfitter and a major sponsor of the CrossFit Games, an annual competition that last year awarded its winner a $300,000 prize, announced on Sunday that it would not extend its association with the CrossFit brand.

“Our partnership with CrossFit HQ comes to an end later this year,” Reebok said in a statement. “Recently, we have been in discussions regarding a new agreement, however, in light of recent events, we have made the decision to end our partnership with CrossFit HQ. We will fulfill our remaining contractual obligations in 2020. We owe this to the CrossFit Games competitors, fans and the community.”

And Rogue Fitness, an equipment manufacturing company closely associated with CrossFit, said it would remove CrossFit’s branding from its upcoming fitness competition, scheduled to take place this month in Columbus, Ohio. “We stand behind the community,” the company wrote in an Instagram post.

For Dasia Welsh, 28, a leadership consultant for a technology company in Nashville who does CrossFit six times a week, Mr. Glassman’s words represent a loss of opportunity.

“I see firsthand the benefits this would have for so many in the black community,” she said of the fitness regimen. “And yet there is this entire group of people who don’t feel supported by this company. This is very hard because CrossFit is not just something you do on the side, it is a part of the dynamic of our life.”

Carlos Navarro, the owner of Iron Reign CrossFit in Lodi, N.J., said he’ll have to decide if he’ll renew that affiliate membership when it expires in four months. “In order for me to keep this place open, I need to bring members in. And the word CrossFit is what you pay for,” he said.

Chandler Smith said he was projected to be ranked 20th out of thousands of athletes at the CrossFit Games.

“For the last eight years, making the CrossFit Games has been the No. 2 priority of my life, second only to accomplishing my duties as an Army West Point cadet and then as a United States Army officer,” Mr. Smith said. “Those who know me know that making the Games in 2020 has been my primary goal since my wrestling career ended, and that has made the recent happenings within the sport absolutely devastating.”

Mr. Smith said he was optimistic that CrossFit will survive. “Given the apology issued by CrossFit headquarters, I am optimistic that an actionable plan will be developed and lead to the games still occurring.”





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Ecco Outdoor Women’s Biom Fjuel Train Sneaker, Fig Yak, 42 M EU (11-11.5 US)


Price: $84.95
(as of Jun 09,2020 00:15:41 UTC – Details)


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Truly comfortable walking footwear range designed for an active lifestyle, powered by BIOM NATURAL MOTION technology.

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Stemless Wine Glass (Looks Like a Beauty Drinks Like a Beast) Made of Unbreakable Tritan Plastic and Dishwasher Safe – 16 ounces


Price: $10.99 - $8.99
(as of Jun 09,2020 00:12:32 UTC – Details)


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Product Description

GSM BrandsGSM Brands

Beauty GlassBeauty Glass

GSM Brands Unbreakable Tritan Wine Glass

Our GSM Brands Unbreakable Wine Glass is about to become your favorite way to enjoy wine, beer, juice, and even frozen dessert. The classic wine glass shape coupled with fun image design brings both elegance and frivolity to any event. The 16 oz capacity provides holds an entire pint of beer or an extra large glass of wine. Freezer safe construction means you can enjoy your beverages in a frosty glass or use this glass to make frozen desserts. Simply toss this glass in the dishwasher when you are done for an easy cleanup.

Product Specifications

Unbreakable Tritan Plastic

16 oz Capacity

Gift Box Included

Dishwasher and Freezer Safe

Backed by GSM Brands

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Makes a Great Gift

Enjoying your favorite wine or making a tasty parfait, this wine glass will add a spark of whimsy and fun. With a unique and colorful gift box this glass makes for a perfect gift!

MULTI-FUNCTIONAL – This classy, sassy, and funny 16 oz wine glass is a great gift and can be perfectly used for beer, whiskey, cocktails, ice cream, yogurts and dessert cups. Make ice cold drinks by filling your wine with a bit of juice and put them in the fridge. Minutes later you have a perfect base for cocktails.
UNBREAKABLE – Made of the finest grade A Tritan plastic, 100% BPA free that keeps you & your family safe from leached chemicals. Never be worried about broken glass at your party, around the pool, hot tub or playground area. Also these glasses won’t crack or shatter in the freezer, even when their liquids freeze.
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HOMEYEE Women’s Chic Crew Neck 3/4 Sleeve Party Homecoming Aline Dress A135


Price: $29.99
(as of Jun 09,2020 00:10:23 UTC – Details)


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Product Description

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*Size Information (just for reference): Please remember to check the size chart before you order the dress.

3/4 Sleeve Version:

Size 4 = Size Small: Bust(32inch), Waist(27inch),Shoulder Wide(14.2inch),Sleeve Length(16inch), Length(39inch)

Size 6 = Size Medium: Bust(34inch), Waist(29inch),Shoulder Wide(14.6inch),Sleeve Length(16.2inch), Length(39inch)

Size 8 = Size Large: Bust(36inch), Waist(31inch),Shoulder Wide(15.2inch),Sleeve Length(16.4inch), Length(40inch)

Size 10 = Size X-Large: Bust(38inch), Waist(33inch), Shoulder Wide(15.6inch),Sleeve Length(16.6inch), Length(40inch)

Size 12 = Size XX-Large: Bust(40inch), Waist(35inch), Shoulder Wide(16.2inch),Sleeve Length(17inch),Length(40inch)

Please allow 0.5 inch-1 inch differs due to manual measurements, your understand will be much appreciated!!!

Short Sleeve Version:

Size 4 = Size Small: Bust(32inch), Waist(27inch),Shoulder Wide(14.2inch),Sleeve Length(7inch), Length(39inch)

Size 6 = Size Medium: Bust(34inch), Waist(29inch),Shoulder Wide(14.6inch),Sleeve Length(7.2inch), Length(39inch)

Size 8 = Size Large: Bust(36inch), Waist(31inch),Shoulder Wide(15.2inch),Sleeve Length(17.4inch), Length(40inch)

Size 10 = Size X-Large: Bust(38inch), Waist(33inch), Shoulder Wide(15.6inch),Sleeve Length(7.6inch), Length(40inch)

Size 12 = Size XX-Large: Bust(40inch), Waist(35inch), Shoulder Wide(16.2inch),Sleeve Length(8inch),Length(40inch)

Please allow 0.5 inch-1 inch differs due to manual measurements, your understand will be much appreciated!!!

*Note: The real color of the dress may be slightly different from the pictures shown on website caused by many factors such as brightness of the monitor and light brightness. Your understand will be much appreciated.

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A dress designed for the most romantic with multiple details that make it a sophisticated and very flattering garment.

waist

waist

round neck

round neck

zipper

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smooth fabric

smooth fabric

Cut at the waist with contrast strings to achieve different looks.

Dress rounded neckline

Closed by invisible zip fastening on the back

Made in soft fabric

Zipper closure
Style: Elegant Fit and Flare Dress
Features:3/4 Sleeve,Crew Neck,Kneelength,A zipper at back
Low Temperature,Hand wash or gentle machine wash
Occasions: Suitable for many occasions like work,church,business,wedding and so on
***Please note: Size 4=Size Small, Size 6=Size Medium, Size 8=Size Large, Size 10=Size X-Large, Size 12=Size XX-Large.



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J.Lindeberg Ellott Micro Stretch-White Size 36/32


Price: $90.99
(as of Jun 08,2020 19:10:37 UTC – Details)


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A Golf Essential. The Ellott pant is a water repellent and quick drying golf pant. The lightweight, four-way micros stretch fabric gives you ultimate comfort and freedom of movement on the course or at the range.

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    Laptop Tote Bag for Women 15.6 Inch Waterproof Lightweight Leather Computer Laptop Bag Women Business Office Work Bag Briefcase Large Travel Handbag Shoulder Bag Black


    Price: $33.99
    (as of Jun 08,2020 18:56:59 UTC – Details)


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    Product Description

    LogoLogo

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    9 Compartments In Total

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    Lightweight Water-resistant Laptop Tote Bag

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    Weight: 1.76 lbs / 0.8 kg
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    Shoulder Strap Length: 24.4″- 51.9″ L

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